An SEO SuperSpirnt you can do in 5 minutes ⏲️ and still have a real impact 💪: who wouldn’t want that?!
This time on the menu: Alt Tags! They’re so easy to optimize!
What can you do?
When you’re working on a page, it’s a small effort to include this. Or, in a spare moment, open your most important page and go through the Alt Tags yourself.
Look in your CMS at an image on the page.
Here one in WordPress:
Here one in Roxen CMS:
But how do you write good Alt Tags?
In short:
- Make sure the description fits the page
- Include the main keyword (your page title) in at least 1 Alt Tag
If you want more background, see the Alt Decision tree At W3 the article “How to write a good Alt Text” (in Dutch) on BUZZ that I wrote with @lori and @rob about alt texts.
Why is it important?
👉 It helps search engines better understand what your page is about. A good Alt Tag is an extra signal to Google about the content of your page and contributes to better visibility.
👉 It helps with the accessibility of our sites. Visually impaired people use a screen reader to view our site, and it reads the Alt Tag. That way, someone knows how the image relates to the content. So, all the more reason to make sure those Alt Tags are good: for our fellow human beings!
Onwards to a more inclusive World Wide Web 💜 and more traffic to your content! 🚀